All Switchboards are made up of posts that fall into two categories: high-value posts and transactional posts. Both have value for the health and balance of a Switchboard, and it's important to understand the differences between the two to ensure you intentionally foster the type of posting you most want to see and that will provide value to your community.
Follow the slideshow here to learn the ins and outs of high-value and transactional posting; you can view the speaker notes for each slide by hovering your mouse cursor over the lower left corner of the screen, clicking on the Settings icon that looks like a little gear, and selecting the "Open speaker notes" option, as shown below:
